Clear your mind of everything you think you know about press releases. We're not talking about a column in the local tribune or making the front page of The LA Times. We're talking about tens of thousands of websites (most that aren't even read by the human eye) hosting a blurb or two about your company. More importantly, we're talking about a link to your website from each of those tens of thousands of websites.
Before you get excited and start writing hundreds of press releases, take some time to learn the best practices of press release writing, and factor in the the following tips:
1. Always include a link at the top and bottom of your press release.
2. Keywords should be present in your link text.
3. Write good content or be blocked for spamming
4. Always include a paragraph about your company.
Here are just a few press release websites to get you started. I have no plans to keep each page of my site updated, so forgive me in advance if any of these die out:
1) www.prweb.com
2) www.free-press-release.com
3) www.e-xl.com
4) www.inthepress.ru
5) www.pressbox.co.uk
6) www.press-world.com/add
7) www.express-press-release.com
8) www.california-press-release.com
9) www.24-7pressrelease.com
10) www.ereleases.com
11) www.i-newswire.com
12) www.press-base.com
13) www.pr9.net
14) www.pressbox.co.uk
15) www.pr.com
16) www.addpr.com
17) www.epicinnovations.com
18) www.sbwire.com
19) www.afreego.com
20) www.storebuilder.co.uk
21) www.pressmethod.com
22) www.downloadjunction.com
23) www.media-press-release.com
24) www.bizeurope.com/pressrelease.htm
25) www.powerhomebiz.com/BizNews/pressrelease.htm
26) www.fibre2fashion.com
27) www.softwarewire.com
Just a quick recap, press releases are an effective SEO tool because they support your link development campaign, which in turn improves PageRank. So what tools are available to help with press release writing?
When it comes to literature, there are several options that can help you learn more about this new breed of SEO. The first is Directory of Ezines offering a great deal of information and resources. The second is a site I found on How to Write Press Releases. A few more good tips are available at eHow.com.
Software is also available to help you get those press releases circulating. One of the most popular tools is called Print Release. Another good application is called Super FREE Ads. A more affordable solution may be Media Magnet Release. Both are excellent tools for submitting your press release to the major press release-hosting websites.
Don't miss this opportunity to start building PageRank the easy way! Try PageRank today!